12 February, 2025 by Andrew Patterson
LLM Hallucination: And Other AI Misnomers
LLMs are powerful tools for content generation, but understanding their limitations and…
Research
6 February, 2025 by Kirsten Tanner
Growth of the travel industry: 2025 and beyond
The growth of the travel industry is nothing short of extraordinary. From…
18 November, 2024 by Kirsten Tanner
The Future of Search in Travel Insights: Mumbrella Travel Marketing Summit Panel with Google & TikTok
During November (2024) we sponsored Mumbrella’s Travel Marketing Summit and hosted a…
19 June, 2024 by Frederic Chanut
Google Algo Leak: Summary of the Most Interesting Aspects
Summary of the Google Algorithm Leak The recent Google leak has provided…
8 February, 2023 by Frederic Chanut
AI Text Detection: How Accurate Are AI Detection Tools & Can We Bypass Them?
With AI text becoming increasingly popular you’ve probably wondered (like the rest…
21 January, 2021 by Kirsten Tanner
How iOS 14 May Affect Your Paid Performance
Apple’s release of iOS 14 is expected to be a game-changer for…
1 December, 2020 by Paul Hewett
Solar Industry Australia: Digital Market Research
We recently undertook digital market research into the solar industry in Australia…
11 May, 2020 by Paul Hewett
Marketing to Seniors and Baby Boomers – Interview with Bronwyn White
Last month at our Google Marketing Platform Sydney webinar we talked to…
24 October, 2019 by Kirsten Tanner
Digital Marketing Maturity Resource Roundup
Growth Levers: Digital Marketing Maturity Resource Roundup What is digital marketing maturity,…
7 December, 2017 by Kirsten Tanner
How Asia-Pacific Consumer Search for Cruises – APAC Cruise SEO
APAC Cruise SEO The information in this post is dated from 2015.…
20 January, 2017 by Kirsten Tanner
Australian Travel Insurance SEO
Australian Travel Insurance SEO The information in this post is dated from…
23 November, 2016 by Kirsten Tanner
US Searches for Moving to Australia Rose 1,900% After Trump Presidency
From the 8th of November to the 9th of November, searches by…
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